If you’re an enterprise marketer in casino & gaming, publishing, or franchise development, your email program lives under a microscope. You’re not just worried about...
Holiday 2025 is shaping up to be one of the most psychologically complex shopping seasons we’ve seen in years. Shoppers are cautious. Budgets are tight. Brand trust has...
Quick Answer What’s the most important thing you can do to improve your email marketing? Short answer: Take compliance seriously and understand that email is a long-term...
1-Minute Recap (If You Read Nothing Else) CTR = clicks delivered emails × 100. It shows how many people actually did something after opening your email. In recent...
Sending emails without verifying your list is a little like launching a rocket without checking the fuel lines. It might go somewhere, but probably not where you want it...
Most “enterprise” email marketing platforms were built for broad B2C use cases. We're talking about retail, ecommerce, and generic digital brands. But if you’re running...
Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting campaign relevance.
AI-powered email content suggestions are changing how marketing teams write, test, and scale email campaigns. Instead of guessing what message will resonate, marketers...
If you’re an enterprise marketer in casino & gaming, publishing, or franchise development, your email program lives under a microscope. You’re not just worried about...
Holiday 2025 is shaping up to be one of the most psychologically complex shopping seasons we’ve seen in years. Shoppers are cautious. Budgets are tight. Brand trust has...
Quick Answer What’s the most important thing you can do to improve your email marketing? Short answer: Take compliance seriously and understand that email is a long-term...
1-Minute Recap (If You Read Nothing Else) CTR = clicks delivered emails × 100. It shows how many people actually did something after opening your email. In recent...
Sending emails without verifying your list is a little like launching a rocket without checking the fuel lines. It might go somewhere, but probably not where you want it...
Most “enterprise” email marketing platforms were built for broad B2C use cases. We're talking about retail, ecommerce, and generic digital brands. But if you’re running...
Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting campaign relevance.
AI-powered email content suggestions are changing how marketing teams write, test, and scale email campaigns. Instead of guessing what message will resonate, marketers...